Software City in global hunt for high-tech entrepreneurs
0 Comments | Daily Post; Liverpool (UK), Jul 26, 2010 | by Alistair Houghton
THE team behind Liverpool Software City is travelling to Silicon Valley and Finland to hunt for potential high-tech investors.
November’s Software City final in Liverpool sees 10 high-tech companies pitch to a panel of investors in front of an audience of the city’s leading digital entrepreneurs. Organiser Steve Smith is now planning pitching sessions in Helsinki and California to hunt for top international companies to pitch at the event.
Mr Smith hopes those overseas visits will highlight Liverpool’s potential as a destination for IT investors. He said: “The call will be put out to high-tech businesses in Finland.
“Anybody with aspirations to enter the UK market can come to pitch to a small panel. The best two or three will be brought to Liverpool in November.
“We’ll repeat that at Palo Alto, in the heart of Silicon Valley.
“The idea is that on November 25, we’ll have 10 cracking proposals cherry-picked from around the world.
“We will get the chance to promote the attractiveness of Liverpool as a business destination to all these companies.
“It’s an opportunity to sell the city region as a destination for global investors.”
Silicon Valley has been chosen for a trade mission because it remains the world’s leading hub for high-tech investment.
Finland, home of Nokia, is one of Europe’s leading high-tech hubs – and Finnish companies have to look internationally if they want to grow.
Mr Smith said: “Finland is a small country. Companies there need to look internationally much earlier than British companies ever would.
“They view the UK as the logical and most appropriate step for digital and creative expansion – and much less risky than going straight to the US.
“The Silicon Valley event is for early-stage companies that have yet to have a European presence.
“The idea is to show them that London isn’t and shouldn’t be the number one place they look at when thinking about Europe.”
Software City started life as an annual event, but has now become a rolling programme to promote high-tech investment, including trade missions to the US.
Mr Smith, industry director for the digital sector at regeneration agency Liverpool Vision, also wants to encourage graduate entrepreneurs to take part in Software City
liverpool marketing